Our web analytics services use both readily available web analytics tools including WebTrend, Omniture, etc. together with tailor-made technology to identify key improvement areas and optimization opportunities.

Web Traffic Analysis

Tmonitor the key traffic trends, identify key traffic drivers, and also users' browsing behavior.

Path Analysis

identify how users browse through the website, and also the penetration situation.

Advanced Optimization

• Track detailed within-page behavior on key pages using proprietary technology
• Provide insight around user behavior and friction points
• Recommend changes to optimize site performance

Advanced Optimization gathers granular user data from thousands of visitors covering

• Field Analysis
• Scrolling Analysis
• Link Analysis
• Within-Page Drop-Off Analysis
• Between Page Drop-Off Analysis
• Click Density Analysis
• Multivariate Testing
• Integrated Surveys

Advanced Optimization is especially suitable for clients using the web as a lead generation or sales channel.